Looking Back: 5 Hot Social Media Trends of 2012

See on Scoop.itSOCIAL MEDIA SCENE

You can’t ignore social media. Well, you can, but do so at your peril.

 

As we all know, business are increasingly turning to social media to build brand loyalty, connect with customers, and gain free public exposure.

The rewards can be great but, despite this, many businesses remain tentative about diving into the turgid waters of social media.

 

And yes, creating a social media campaign is a little like whitewater rafting; the medium is fluid, unpredictable and ever-changing.

 

To help you navigate the wild rapids of social media, here are five trends of 2012 that look set to stick around (or at least stick around as long as social media trends can).

 

See on www.business2community.com

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